PRESS
For a complete press pack, email press@kontraband.com or contact us
FHM | TOP 50 KILLER WEBSITES!
"Spend an afternoon on it and you still won't have scratched the surface"
"Spend an afternoon on it and you still won't have scratched the surface"
Economist | "Kontraband's clients track exactly how many times a video is viewed and where"
Al Jazeera | "(Kontraband) pride themselves on knowing what's out there and how to get it noticed"
Business Week | "Kontraband hosted an ad for Unilever-owned Axe deodorant ... Within a few weeks, it was seen by more than 780,000 online users"
The Guardian | "Billing itself as fag break entertainment, this is a site filled with games, pictures, short films and email fun, containing the best viral campaigns from around the world....."
Brand Republic | Richard Spalding CEO of Kontraband "Advertisers
increasingly want to be on sites like YouTube, Facebook and MySpace.
increasingly want to be on sites like YouTube, Facebook and MySpace.
Net Imperative | "The blog tracking service will track and monitor what blogs are picking up on the virals and what is being said about a client's campaign."
Red Herring | "The great thing about viral marketing is that the brands no longer own their own advertising online,” said Mr. Spalding. “The community owns it, and they can do what they want with it.”
New Media Age | "3G operator 3 has tied up with viral content provider Kontraband to send animations, home movies and funny ads to 3 subscribers."
Media Bulletin | "The virals, placed by Bizarre Magazine, have got 170,000 views within two days of being placed on Kontraband.com."
Revolution | "The site offers a tracking service for clients to provide real-time viewer statistics as well as feedback on what viewers have said about a campaign"
Net Imperative | "Brands are realising that Kontraband delivers accountability and real value for money."
Internet Magazine | "The archive is brilliantly entertaining and well presented - Kontraband is MTV for the email-attachment junky....."
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Independent Mail | "Kontraband is filled with home movies, TV ads and everything most viral video sites have, but it is easily traveled and has some of the funniest subjects you will see, Hoorah!"
Brand Republic | "..with brands seizing the opportunity to harness viral marketing, Kontraband has re-launched their website to make it more accessible."
Web User | "Kontraband went live in 1999, and they’ve been partying ever since, providing the ultimate in fag-break entertainment with their virtual library of all things viral."
Emakina Web 2.0 News | "Viral seeding agency Kontraband has launched a new version of its viral tracking technology, giving advertisers insight into the effect of its word-of-mouth online campaigns"
Revolution | "Big clients, like Microsoft, Ford and
Sony, are trying out viral advertising and having success" says Richard Spalding MD and co-founder of Kontraband.
Sony, are trying out viral advertising and having success" says Richard Spalding MD and co-founder of Kontraband.
Net Imperative | "The new company has been set up to distinguish the Kontraband website from the B2B services of a seeding agency and digital planning consultancy."
Media Post | "A monster hit on viral content provider Kontraband.com, “Haute Couture”
drew an astounding 800,000 views in its first three days on the site."
drew an astounding 800,000 views in its first three days on the site."
Revolution | "The seeding agency will employ full time bloggers and forum participants to generate buzz for viral campaigns in addition to tracking the campaign globally."
MocoNews | Viral content website Kontraband has signed a deal to get onto Vodafone Live in the UK, through a deal with FoneStarz.
Net Imperative | "The Seventh Chamber have guaranteed Unilever that the film will receive at least 1.2 million unique views of the clip over a six week period as part of their `Master Belt' service."
BusinessWeek | "Most viral campaigns cost $50,000 to $200,000 to produce, including a negligible "seeding" fee to distribute the video online through sites like Kontraband.com"
Media Week | "Viral site Kontraband has awarded its advertising account to Ad2One in a deal that will see the ad network sell inventory on Kontraband's UK, Irish and Australian sites"
Meltwater News | ...film attracted over 2.4m viewers on YouTube and an extra 65,000 on Kontraband. 'The film was rated 85th most viewed of all time by UK Youtube ,'
Easier Travel | "The campaign will primarily be seeded on Kontraband..."
"It has already reached over twenty thousand views in just two weeks."
"It has already reached over twenty thousand views in just two weeks."
Brand Republic | Online entertainment and viral specialist Kontraband has hired two senior TV figures as it prepares to expand into a major global online TV network.
